Huda today kicks off its massive chain of events in 4 Central provinces to celebrate an exciting and vibrant festive season, honour Central cultural values.
To change its positioning into a youthful, energetic brand, Huda will hold an extraordinary and large-scale entertainment series of events across Central provinces.
Photo: Oxalis Adventures
On December 22th 2022, the opening event for Tet-welcoming activities named “Huda Carnival” was held in the bustling Da Nang city to attract local attention with various unique and exhilarating activities such as parade, roadshow, free beer sampling for the locals during roadshow, etc. These exciting activities are the building blocks to create a big WOW and liveliness of the main event day on 23rd December.
Following the “Huda Carnival” in Da Nang, Huda is going to spread and liven up an exciting and modern festive atmosphere to three Central provinces namely Quang Tri, Nghe An, and Quang Binh, with the fascinating and large-scale “Surprisingly, larger-than-life” Tet festival placed respectively on December 25th, 2022, January 1st 2023, and January 7th 2023.
Photo: Oxalis Adventures
This chain of events is essential to Huda’s strategy to modernise and rejuvenate the brand and preserve the local identities. Through these cultural – entertainment events, Huda desires to strengthen the bond between Huda beer brand and the beloved Central region.
Coming to these four amazing events, in addition to being impressed by the giant Huda cans and Huda bottles, as well as the enjoying paragliding performance, participants have also received multiple surprising prizes while engaging in various interesting interactive activities. Furthermore, on 23rd December in Da Nang, Huda has brought over an exciting evening music show featuring famous Vietnamese singers and DJs namely Toc Tien, Big Daddy, Emily, JustaTee, Hoang Rapper, DJ Trang Moon, etc, especially the son of the Central – Truc Nhan singer, who has been accompanied with Huda for five years.
Not just stop here, Huda beer is going to light up the night and deliver a lively and youthful ambience when local people have the chance to experience unique Huda events, which are specially designed for each location as Quang Tri on December 25th 2022, Nghe An on January 1st 2023, and Quang Binh on January 7th 2023.
Within the festival’s framework, audiences will be treated to beautiful stages and unique arrays of the hottest artists, including Mono, Only C, Hoang Rapper, Truong Thao Nhi, DJ Trang Moon, etc., by Huda. One of the most awaited activities of these “Surprisingly larger-than-life” events is the moment when thousands of participants open Huda, thereby opening a fantastic holiday season in the mega night show. The confluence of these activities promises to bring over a vibrant and fascinating “Experience Central Tet in a Huda can” to thousands of participants.
About Carlsberg Group
The Carlsberg Group is one of the leading brewery groups in the world, with an extensive portfolio of beer and other beverage brands. Its flagship brand – Carlsberg – is one of the best-known beer brands in the world, and Carlsberg and Tuborg brands are among the eight biggest brands in Europe. Around 41,000 people work for the Carlsberg Group, and its products are sold in more than 150 markets. Find out more at www.carlsberggroup.com.
About Carlsberg Vietnam
Carlsberg is one of the first Danish multinational companies to enter Vietnam and made its first investment in 1993. After nearly 30 years, Carlsberg managed its Vietnamese operations through Carlsberg Indochina. In 2012, a fully dedicated Carlsberg Vietnam organisation was established with offices and breweries in the North and Central of Vietnam. Carlsberg Vietnam’s brands include Carlsberg, Tuborg, Huda, Huda Ice Blast, Huda Gold and Halida.
More information about Carlsberg Vietnam and its product range can be found at www.carlsbergvietnam.vn. Fanpage Huda Beer: https://www.facebook.com/HudaBeer.
